bnext is Big Sky Credit Union’s youth online banking product. bnext was designed to communicate to the youth market in its own language, providing financial solutions that relate to lifestyle choices.
Winner of the Abacus Finance Industry Award for innovation in creating a new brand.
The bnext website offers products, services, advice and the opportunity to join an on-line community.
To reflect this multiple offer the brand is based on a kaleidoscope, whereby a myriad of possibilities is available. Our brand solution has positioned bnext as a market leader in the youth banking sector. bnext was awarded an industry Abacus award for its innovation in creating a new brand, focused on the youth market.
Scope: Brand Identity, Brochure colateral, Website, ATM Cards